How we supercharged a marketing team’s capacity
The client:
The Wow Company is an accountancy firm that prides itself on doing things differently. They believe that brilliant, beautiful, commercially sustainable businesses are the future - and that the process of supporting their clients can also be a huge amount of fun.
How we helped:
We provided comprehensive event management support for both online and in-person events, focusing on enhancing user experience and driving engagement. Through combining technology and utilising the full automation capabilities of HubSpot, we created 360 wrap-around nurturing campaigns. We also assisted with general marketing support, social media, internal branding, data analysis, and video content creation.
The impact:
Acting as an extension of their in-house marketing team, we were able to increase their delivery capacity and help them optimise their resources, whilst bringing our specialist expertise to the table. Us being agile allowed them to react quickly to incoming opportunities and ensure the success of their campaigns.
What we achieved
30%
increase to the marketing teams capacity
25 +
Online and in-person events supported on
4
Key services delivered
“I really can't thank you all enough for your support in different areas over the last 2 years or so.
You've all felt like a true extension of our team, which speaks volumes about the level of care you've put into our business, the understanding you have of our objectives and purpose, and also your impeccable communication style every step of the way.”
Rory Spence, Head of Commercial, The Wow Company
